Every music video has an unsung hero who pulls strings behind the scenes. Here are the top five most sought after music video directors in Kenya today:

Enos Olik

Enos Olik video producer

Hit songs directed: Sauti Sol’s Nishike, Sura Yako, Still the One and Nerea; Jaguar’s Kioo;Octopizzo’s Ivo Ivo; Elani’s Milele, Ali Kiba’s Nagharamia; Vanessa Mdee’s Come Over; P-Unit’sWeka Weka; Eddy Kenzo’s Maria Roza and Nameless’ Letigo.

How did you get into directing?

I was originally a band artiste with a diploma in animation and BCom degree from the University of Nairobi.

I have always loved music and the arts and I thought my destiny was in the band. When a friend needed his video directed and he asked for my help, I borrowed a camera from Shang Tao, where I did my diploma in animation to shoot my first video, and that eventually led to the video Ni Msoh for Kelele Takatifu, featuring Holy Dave. The song was not only a hit, but I made a name for myself as a director.

Sura Yako video has received over four million hits online, what’s your trick?

I can easily and visually mix different cultures when shooting a video. For instance, I can seamlessly infuse African and international cultures in videos.

Young Wallace

Young Wallace video producer

Hit songs directed: Barua by Bahati; Tam Tam by Willy Paul and Size 8; Dawa ya Moto by Grandpa Government; Wafula by Alaine and Churchill; Nabeba Mawe by Eric Omondi; Take it Slow by Willy Paul and Sauti Sol; Kingston Girl by Wyre; No More by Wyre; Kamua Leo by Kidis, DNA, Wyre and Ameleena; Story Yangu by Bahati and Dennoh; Sijafika by Willy Paul, Gloria Muliro, Kambua and Size 8.

How did you get into directing?

By coincidence actually. I was mostly inspired by a desperation to make it in Nairobi.

My parents got retrenched and had to move to ushago when I was an actuarial science student at the Jomo Kenyatta University of Agriculture and Technology (JKUAT) and a budding rapper.

I remember losing all the money my mother had given me to shoot a video and eventually had to drop out of school in my second year for lack of school fees.

I had no money for a music video for a song I had produced, so I worked in a cyber café for four months to learn about computers. In the meantime, I learned how to edit music videos and saved Sh5,000 to shoot a video in River Road, which I also edited. When my video got airplay, the record studio where I belonged was so impressed they hired me as an in-house video guy. None of their videos had been played on TV before.